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Social Media/Marketing Specialist
Boone, North Carolina, United States
Date Posted: 06/14/2011
Categories: Internet/E-Commerce - Marketing/Public Relations
Job Type: Full-Time
Our Communications team is seeking an energetic, proactive Social Media/Marketing Specialist to manage and increase the engagement and visibility of Samaritan's Purse across social media channels and the web. Position reports to and will work closely with the Integrated Marketing Manager to develop social components of overall marketing strategies. Position will administrate daily social media engagement and moderation of SP’s primary social media accounts; will act as an internal consultant by coordinating the ongoing execution of social media principles, development of content strategies, and implementation of campaigns for all ministry accounts; will work closely with Web Team in development of social campaigns and applications to compliment overall marketing efforts.
Applicants should hold a Bachelor’s degree in Communications, Marketing, or related field, with at least two years experience in marketing and a proven record of success in social media engagement and growth. Must have intimate understanding of relevant social media platforms and technologies, tools, resources, and analytics, along with a deep understanding of the social media landscape, including leaders, influencers, and forthcoming trends. Must show great attention to detail, coupled with a strong ability to anticipate future consequences accurately according to a broad knowledge and perspective of world events as they relate to promoting the work of Samaritan's Purse. Must have strong communication skills, especially the ability to write clear, concise copy, honing large amounts of content into short, compelling teasers. Must regularly monitor social media data and have ability to apply qualitative and quantitative analysis to measure effectiveness. Experience writing advertising copy is a plus. Should be a strategic thinker with experience in creative brainstorming and the ability to translate strategy into action and results. Ability to interact well across diverse groups is imperative.
Samaritan's Purse is a non-denominational evangelical Christian organization providing spiritual and physical aid to hurting people around the world. For over 40 years, Samaritan's Purse has helped meet needs of people who are victims of war, poverty, natural disasters, disease, and famine with the purpose of sharing God's love through His Son, Jesus Christ.
Go to www.samaritanspurse.org. Under "Who We Are" choose "Employment Listings", then click on "US Positions" . Please complete the on-line application and attach a cover letter and resume. Please provide any appropriate link within your cover letter or resume, or send to email@example.com.