This posting is no longer available. This is either because the employer has filled the position or the position has closed. Click here to find more jobs like this one.
Alpha Omega Pbl. / The Glynlyon Learning Co.

Marketing Research Analyst

Alpha Omega Pbl. / The Glynlyon Learning Co.
Rock Rapids, Iowa, United States

Date Posted: 01/20/2011
Categories: Marketing/Public Relations - Sales
Job Type: Full-Time

Job Description:
Alpha Omega Publications a division of Glynlyon Inc., is a dynamic, growing, Educational Software Company seeking an experienced Market Research Analyst to conduct research regarding the efficacy of educational courseware, and provide marketing executives with information that aide in both the marketing department's day-to-day decision making as well as long-term strategic initiatives.

Duties and Responsibilities
• Support sales and marketing efforts by creating case studies that show the efficacy of Glynlyon's products
• Collect and analyze data on customer preferences and satisfaction and share findings with marketing executives for the purpose of shaping strategic initiatives
• Play a pivotal role in the email marketing program by learning and implementing best practices, as well as by analyzing the email marketing performance of Glynlyon and other companies
• Manage A/B split testing for email marketing, which consists of developing test ideas, working with email marketing team to ensure their implementation, and perform statistical analysis on the test results

Knowledge, Skills, and Requirements
• Bachelors degree in business, marketing or related field
• Familiarity with SPSS or other statistical package
• Working knowledge of Microsoft PowerPoint and Word – strong Excel
• Strong written and verbal communication skills
• Self-starter
• Detail oriented

Type: Full-Time
Benefits: Yes
Location: Rock Rapids, IA

To see the full job description for the position please use this link, Marketing Research Analyst, thank you.

To fill out an employment application, Click Here

Alpha Omega Publications/Alpha Omega Academy
804 N. 2nd Ave., East
Rock Rapids, IA 51246