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Job Description

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Sales & Marketing Coordinator-Louisville, KY star

Salem Media Group

Louisville, Kentucky, United States

Date Posted:
11/16/2016
Categories:
Media/Video/Radio
Job Type:
Full-Time
Salem Media Group
Job Description:

Sales & Marketing Coordinator – Full Time

WGTK Marketing

  • Attend promotional events, including set up & breakdown of equipment, provide support and interact with listeners
  • Organize and maintain promotional supplies/giveaways
  • Daily interacting with the hosts & producers to generate quality social media content, listening to radio shows to post & tweet in real time, and managing social media growth.
  • Other duties as assigned

Sales Coordinator/Client Services

  • Write specific proposals that address prospect’s need & goals from information provided by Sales Reps
  • Act as a liaison between clients and our stations as you service the client’s changing needs
  • Attend weekly sales meetings and training sessions 
  • Organize weekly prospecting reviews and sales projection reports

Sales / Online Shopping Show

  • Prospect and set up Meetings with Potential Business Owners/Clients
  • Manage Online Shopping Show site including obtaining, inputting, and marketing all inventory
  • Write Effective Radio Commercials, working closely with Production, Traffic & Web teams to ensure seamless execution
  • Set appointments, conduct consultant interviews with new prospects
  • Schedule and implement campaigns to maximize listeners response while keeping within client’s budgetary constraints

                                Digital Sales

  • Maintain detailed knowledge of all digital ad products and track their performance and effectiveness against various marketing goals
  • Responsible for building, executing, and monitoring successful digital media advertising campaigns
  • Work to encourage adoption of digital advertising products and services through creating the necessary awareness and education of these offerings both internally & externally to our advertisers and prospects

 

 

Requirements:    

  • Proven ability to manage multiple projects in a fast-paced environment with the ability to       learn and apply new concepts and tools quickly
  • Experience working in a digital advertising operations role
  • Experience working directly with sales and marketers
  • Must be comfortable interacting with people at events, outgoing personality is a plus
  • Must be able to multi-task and have exceptional organization skills
  • Must be efficient in Microsoft Word, Excel, Power-Point, and Photoshop
  • Good writing skills and creativity are integral to this position
  • Knowledge of Microsoft Office a must

Salem Media Group is an Equal Opportunity employer

 

 

 

 

               

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About the Company

Salem Media Group

Salem Media Group is America’s leading radio broadcaster, Internet content provider, and magazine and book publisher targeting audiences interested in Christian and family-themed content and conservative values. In addition to its radio properties, Salem owns Salem Radio Network, which syndicates talk, news and music programming to approximately 2,000 affiliates; Salem Radio Representatives, a national radio advertising sales force; Salem Web Network, a leading Internet provider of Christian content and online streaming; and Salem Publ More...

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