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Salem Media Group

Account Executive - KKMS / KYCR / WWTC

Salem Media Group
Eagan, Minnesota, United States

Date Posted: 04/08/2013
Categories: Sales
Job Type: Full-Time

Job Description:

A Salem Communications Account Executive generates revenue by developing market potential through managing an account list, prospecting new accounts, lead generation, qualifying new opportunities and extending existing ones, proposing solutions to clients, providing reasonable and reliable projections, and closing sales.


Duties and Responsibilities:

  • Meets or exceeds established      monthly, quarterly and annual sales goals.
  • Identifies market potential by      qualifying accounts
  • Initiates sales process by      prospecting, scheduling appointments, making initial presentation. 
  • Understands business needs,      developing proposals, closing sales.
  • Closes sales by building rapport      with potential clients, expounding on the benefits of Salem’s      three radio properties in Minneapolis      and other resources; overcoming objections, etc.
  • Expands sales in existing      accounts by introducing additional solutions and services;
  • Participates in all new revenue      opportunities.
  • Contributes information to market      strategy by monitoring competitive radio stations and other media products      and reactions from clients.
  • Participates in and represents      stations in at least one civic club and regularly brings station      management as guest to club meetings.
  • Participates in Chamber of      Commerce events, after hour events, and networking opportunities within at      least one community and when invited by management.
  • Participates in station events,      supporting each event as determined by management.
  • Identifies client needs to be      filled.
  • Responsible for keeping      commitments in a timely manner and resolving issues promptly.
  • Accountable for customer      satisfaction and providing high quality service in
  • representing Salem Communications     
  • Other duties as assigned from      time to time.


Skills and Qualifications:

  • Excellent presentation skills
  • Outstanding communications skills      both oral and written
  • Ability to effectively      communicate and interface with peers as well as executive level      management.
  • Ability to work well under      pressure
  • Excellent organizational skills,      able to set priorities, and responsive to customer requests and      management.
  • Demonstrated ability to meet      critical deadlines.
  • Demonstrates business knowledge      and ethical behavior.
  • Highly self-motivated and      enthusiastic.
  • Strong computer skills in      Microsoft Word, Excel, and PowerPoint
  • Bachelor’s      Degree in Business or Marketing preferred


For more information, please Email your resume to Desta Kraft, Office Manager of Salem Communications- Twin Cities: